I love being creative! Writing, drawing, or just coming up with fun, new ideas. But somehow creativity at uni was a lot more difficult to get my head around. Especially the long deadlines and abstract mindset were a challenge, and it took me a long time before I was able to have a creative process that wasn't based on panic and random internet surfing. (Yes, the graphs above are pretty much spot on, when it comes to a lot of my work at uni.)But it made me think: What made a good creative process, and what could I do to improve my creativity?Although, there are no easy answers, I have really enjoyed reading the book Imagine - how creativity works by Jonah Lehrer. It offers a great insight into how we are creative on our own, in groups, and as a society. One of my favourite chapters is about the Pixar Studio's interior design and how the very deliberate location of the offices and toilets are actually improving people's creativity.
Friday, 30 May 2014
How creativity works
I love being creative! Writing, drawing, or just coming up with fun, new ideas. But somehow creativity at uni was a lot more difficult to get my head around. Especially the long deadlines and abstract mindset were a challenge, and it took me a long time before I was able to have a creative process that wasn't based on panic and random internet surfing. (Yes, the graphs above are pretty much spot on, when it comes to a lot of my work at uni.)But it made me think: What made a good creative process, and what could I do to improve my creativity?Although, there are no easy answers, I have really enjoyed reading the book Imagine - how creativity works by Jonah Lehrer. It offers a great insight into how we are creative on our own, in groups, and as a society. One of my favourite chapters is about the Pixar Studio's interior design and how the very deliberate location of the offices and toilets are actually improving people's creativity.
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